NetImpact regularly authors articles in leading business dailies on social trends and sectoral analyses. These articles share rich insights on the concerned brand or sector and are the outcome of an in-depth study of the entire landscape.
NetImpact did a social analysis around the brands that were active during the IPL. There were a large number of brands spending a lot of time and resources to leverage IPL.
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Vodafone’s latest campaign #FutureIsExciting has the now famous couple of Asha and Bala wowing large parts of the country doing fun stuff with the latest technology.
One of the key things engaging the masses across the country is the added pull of Pro Kabaddi attracting many celebrities from Bollywood, Cricket and some Business tycoons as well.
E-commerce consumers express their opinions on social platforms on a variety of things- from what sales they liked, to the best deals available, to what advertising worked for them.
A deep dive shows the positive comments being largely around appreciation of the massive step in PM Narendra Modi’s fight against black money and corruption
A first-of-its-kind analysis of over 1.8 million social media conversations over January, February and March across the top 10 e-commerce brands.
Chinese smartphone brands top social media rankings, beating usual retail leaders Samsung and Micromax. India’s smartphone market, one of the fastest growing
Chinese brands are investing heavily in India and in the online space, hoping it will drive image leadership, online sales and, eventually, offline sales as well
NetImpact Solutions analysed over 100000 relevant comments on the topic between 1 and 7 Dec. The verdict of Delhi netizens is in favour of it.
Maggi, the instant noodles brand from Swiss foods giant Nestle, returned to the stores around Diwali. This was more than five months after the brand had been pulled out of stores following a ban.
Indian consumers were tempted with deals to shop online through print ad wars, television commercials and outdoor and digital drives by