In the fast-paced digital landscape of 2024, online customer service has become more crucial than ever. As consumers increasingly turn to social media to voice their opinions, concerns, and queries, businesses are faced with a new challenge: how to effectively manage and respond to this constant stream of information. Enter social listening agencies – the…
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In the era of big data, social analytics has become an indispensable tool for businesses. The digital footprints we leave across social media platforms have turned into a goldmine of insights, helping companies understand consumer behavior, predict trends, and tailor their strategies with unprecedented precision. From predicting viral content to mapping customer sentiment, social analytics…
Read MoreWhen a wave of tweets about soggy fries flooded Twitter, McDonald's could have easily dismissed them as isolated complaints. However, by actively listening to social conversations, they recognized a recurring issue with their packaging. This insight prompted them to redesign their fry containers, resulting in crispier fries and happier customers. This is the power of…
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At NetImpact, we believe that a strong organisational culture is the backbone of any successful business. By focusing on our core values—integrity, transparency, operational excellence, and inclusion—we aim to create a workplace where employees feel inspired, valued, and engaged. This not only builds commitment and employee motivation, but also ensures that we deliver exceptional value…
Read MoreIntroduction According to a recent study, 73% of customers are willing to spend more with companies that provide excellent customer service experiences. In today's digital age, online customer care has emerged as a critical factor in building brand loyalty and customer retention. Customers expect immediate, efficient, and personalized support, and businesses that deliver exceptional online…
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